Comparison of Alphaville with Today Essay Example | Topics and Well Written Essays - 1000 words

Comparison of Alphaville with Today - Essay Example The plot unleashes gradually when a secret agent is sent to catch Alphaville who is controlled by a computer Alpha 60 and the creator of this invention, Professor Von Braun (Constantine and Karina, 1965). This movie is basically symbolic of the fact that human beings have been dominated by the scientific inventions. They have lost their ability to feel and think. They have become robots like Alphaville and their behavior is termed as â€Å"outlandish†. In this scenario the relationship between Natacha Von Braun and Lemmy Caution, the secret agent, is quite significant because Natacha is unable to voice her feelings. It is not that she does not want to. She just doesn’t have the words to describe what she feels. On the other hand the poignancy of the scene touches the audience immensely where Natacha tells Lemmy that he is looking at her in a strange way to which he agrees. Then she asks if he is waiting for her to say something to him and to this also he agrees. Here, N atacha admits that she is clueless because she has never been taught the words to say what is expected of her here and that Lemmy should help. Lemmy replies that he will not be able to help her because she needs to help herself; that is the only way she will be saved. However, if she doesn’t, she would be â€Å"as lost as the dead ofAlphavile† (Constantine and Karina, 1965). ... The fact that a person, Alphaville, is being controlled by a computer also reflects the concept of totalitarianism. This is a concept or phenomenon according to which a state or government has the right to interfere with the private life of the citizens and the opinion of the citizens do not matter. The same idea has been portrayed in the 1965 film. The computers decide what is good and bad for the human beings and the human beings are not allowed to have any say in their own lives. According to Professor Bon Braun who is the creator of Alpha 60, everything is in control of science and machines(Conquest, 2001). It can be said that this movie was way ahead of its time but it still managed to capture the very essence and causes of the human decline, which is evident today. This movie made it clear that there is a very thin line between the human world and machine world and that time is not very far away when this line will be crossed by the human beings. A famous essayist,Professor Sus an Greenfield opines that people will have to wake up from their gadget-drugged and â€Å"pharmaceutically enhanced† slumber that has made their brains immune. According to him, soon there will be little if any difference between humans and machines. This quote can be related to â€Å"Alphaville† as well. The characters portrayed in the movies are expressionless and emotionless. They even talk like robots, without pausing and without much feeling with a poker face. Like Natacha Van Braun speaks rarely and whenever she does, it is on the professor’s command. For instance, when she is asked about how she is, she says, â€Å"I’m very well thank you you’re welcome.†(Greenfield, n.d.). If on one hand, this film is

The Essence of Arguments Essay Example | Topics and Well Written Essays - 250 words

The Essence of Arguments - Essay Example These rules include distinguishing the premises and conclusions, presenting the ideas in a natural order and use of reliable premises (Weston, 2009). They also entail the use of definite and concrete language, as well as consistent terms and a single meaning for the terms used. Weston also addresses common logical fallacies in the final chapter of the book including ad hominem, ad populum, ad ignorantiam and ad misericordiam. I found A Rulebook for Arguments to be very informative and thought provoking. The non-Christian bias presented when arguing the existence of God was a little distracting for me. However, the book is an excellent guide to improving ones argument strategies applicable in both personal and professional environments. Managers are in a position that requires presentation of ideas to be adopted by the workforce. Therefore, it is necessary for managers to think critically, construct a sound argument and communicate their position effectively. In addition, the book is useful to any manager who intends to improve on their argumentation skills. The book is applicable to problem-solving since it emphasizes critical

Software engineering Essay Example | Topics and Well Written Essays - 750 words

Software engineering - Essay Example Development of programming languages was at the initial stages and much work has to be in field of software technology. The hardware equipment used in programming were huge and weighed in tons. To operate one computer more than 10 persons were required. The space required for it was just like an auditorium. The expenses on maintenance were sky high. It was very time consuming effort for even to do simple mathematic calculations. Research on development of software technologies was given more importance and works on these issues were employed. Many companies realized the importance of development of software technology and many research institutes were developed accordingly. After the development of some programming languages like FORTRAN the importance of programming concepts were realized and companies like IBM, Microsoft, Apple, etc., invested heavily on the development of these technologies. The problems faced by these companies were: Development Time problem: In the development of large systems sometimes technology goes through a generation change from the time it was first conceptualized to the tie of delivery. Sometimes systems have to be reprogrammed completely. System User Interface problem: At the time of initial designing of the technology many associated operational procedures were neglected. This resulted in delay in the development process and need of other additional requirements. Additional hardware as well as software was frequently needed to meet the requirements. These problems can be prevented through operational timelines. Test and Integration problem: In the early stages of software development insufficient thought was given to integration and testing. Appointing experienced programmer and conducting tests at all levels can avoid problems. Maintenance problem: The expenditure was huge for the maintenance. The best way to cut costs is to design the code in such a way that changes can be accommodated frequently. Software development life cycle (SWDLC) models were used in developing a software product. SWDLC models helps in understanding the problem, design of a solution and tests on the solution can be performed in an operational environment. Some of the SWDLC are generic waterfall model, department of defense model, spiral model, NASA model, incremental developmental model, evolutionary prototype model, reuse and automated development models, etc. SWDLC process goes through five phases. They are (1) requirement analysis, (2) design specification, (3) coding and unit testing, (4) test and integration and (5) acceptance test. The people involved in software development process are: 1. Operators/Users: These are the end users who use the final products of the software system. Directly or indirectly users are involved in the development of software products. Keeping user's requirements in mind companies develop the final product. Since users are the key to the success of the final product most of the companies takes user's conceptions and develops the product accordingly. 2. Client: Client may be a person or a firm

Loneliness in Of Mice and Men Essay Example for Free

Loneliness in Of Mice and Men Essay These are just a few of the times in which Candy has shown thoughtfulness. The last character John Steinbeck has developed, Curleys wife, shows loneliness for three reasons. For one, she states, I get lonely. You can talk to people, but I cant talk to nobody but Curley on page 87, which shows that she has loneliness because she doesnt have anyone to talk to but Curley. Specifically, people wont talk to her because they know that Curley will get jealous and want to start a fight. In another reason, she says, Im looking for Curley on page 31, which shows that she, made up an excuse to find adult conversation. Candy does not seem to have a dream until he meets George and Lennie. He is swept up in the plausible reality of this dream, a dream he would probably be too scared to initiate by himself. Candy is not happy with his life on the ranch, but he doesnt think that there is anything else that he can do. He has one arm and is quite an old man, he used to have a dog that was also very old and someone else shot it for him. He was very miserable after the death of his dog and he said, I ought to have shot that dog myself, George. I shouldnt ought to have let no stranger shoot my dog. His dog was the only precious possession he had at the ranch and it was taken away from him. He overheard George and Lennie talking about their dream and later approached them and told them his generous offer. He had more than half of the deposit money and George was very grateful of that and let him in on their once unattainable dream Steinbeck was of German and Irish ancestry. Curleys wife tries to get the men to feel sorry for her but also has a powerful and mulipative side to her by threatening Crooks. I could get you strung up on a tree so easy it isnt even funny. Curleys wife is abusing her power by using it to threaten Crooks and make him understand what kind of position he is in. She says this by threatening to get Crooks lynched, the hate of black people during this time is unimaginable. The men in the barn would rather listen to a white woman over a black man. He helps them get closer to actually owning the ranch because he has a lot of money saved away in his bank and offers it towards the ranch. Crooks is also crippled in his back and because of this he works as a stable buck. Like Candy he also has nothing to look forward to. When Lennie tells Crooks about his and Georges dream of owning a ranch, he is very cynical; Every damn one of ems got a little piece of land in his head. An never a god damn one of em ever gets it. Crooks mentions how George and Lennies dream will be unattainable but after hearing what Lennie has to say, he wants in but.. But after a while he believes that they might actually get their ranch and decides he also wants in. His hopes are soon crushed by Curleys wife taunts and changes his mind George and Lennies dream to buy a plot of land is a powerful symbol of the American Dream, Steinbeck uses Candy as a narrator. At the start he gives commentary of the characters to introduce them, he says how curleys wife is a tart, curley hatred for big guys and what the boss said in the morning and what he is like. Candy seems to know about Curleys wife and her giving the eye to Slim and Carlson. I seen her give Slim the eye, An I seen her give Carlson the eye. If he was white he would have such a nicer life on the ranch, knowing this he is depressed therefore like many people the great depression. Crooks is a nice person but being black the reader finds it hard to see that he has feelings and also his arched back makes him look twice as bad of an outsider. Steinbeck has written this novel in the hope that people would understand what happened back in his child years. He also wanted to convey his feelings of the violence and anger in the 1930s he had experienced. In the novel the violence mentioned is where curly exhibits himself in the bunk house because he does not like big people. There was a ranking system in America that was similar to an unwritten law. This ranking was used on the ranches and unfortunately put Crooks at the bottom. In America black people were oppressed and were not allowed to prosper. On the ranch Crooks had his own bunk and kept himself to himself. However, any sympathy that we might have felt for Curleys wife is reduced because of the cruelty she shows when talking to the men and by the way she treats Crooks. She is contemptuous of Candy, Crooks and Lennie, referring to them as a nigger an a dum-dum and a lousy ol sheep and she laughs at their dream of having a ranch of their own, dismissing it as Balony. Far worse though is the way she removes all Crooks pride and dignity when he dares stand up to her and saying how she can get him lynched. would say that loneliness is one of the main themes throughout the novel and I also think that Crooks is defiantly the loneliest. He is a Negro stable buck and the only reason he does not get beaten up is because the ranch the hands are not aloud to use their feet to fight because Crooks has a bad back. I aint wanted I cant play because I am black Those quotes show that Crooks is feeling lonely Says George in a way that says I know I cant force you but I dont want you here. This is of course because of what Curly did. She is taken aback by this, she is used to being ignored but not told to leave by anyone other than her husband. I just want some one to talk to. She says. you got a husband, go talk to him George replies. yeah I got a husband. She says almost in a disappointed way. She then asks how Curly got his hand broken. To which George lies and says he got his hand caught in a machine. But this doesnt fool her so seeking an answer she asks Lennie who she knows wont have the mental capacity to make up a lie. how did you get those scratches on your face? she asks. Lennie looks to George and then looks away saying, he got it caught in a machine. He answers. is that so? She says with a look that is trying to work out how Lennie thinks. Almost as if she is concerned for him. She then quietly leaves. In this scene we begin to see that she isnt stupid she can work things out. Also that she doesnt like Curly and being married to him. The possibility that all she wants is some one to talk to is again present. it differs the way Curleys wife is perceived in the film and book, we dont see how clever she is and how she uses her knowledge, power and position to be malicious. In the book, there is a quite surreal scene towards the end, when Lennie is by himself in the brush. He gets agitated with himself over what he has done and all of a sudden, a short, plump lady appears, his Aunt Clara. She starts speaking to him in Lennies voice. Then after she is finished disappears. Then, a giant rabbit scuttles out of Lennies head and starts shouting at him. Unfortunately, this is never visually seen as it is left out of the film. It would have been a funny scene and with it being right near the end, would have spoilt the mood; therefore, it was left out. Another scene left out so not to detract the mood, was when Lennie has his dead puppy in his arms after he has killed Curleys wife, and he has the idea of throwing the pup away so it wouldnt look so bad. The last two scenes would have caused undue laughter in the middle of two important and emotion parts of the film, which would have lessened the viewers emotions. Along with missing out scenes, a fair number of scenes were added. For example, in the film there is a scene when Lennie enters the bunkhouse with the bib of his dungarees puffed up and him cradling it. As Lennie had tried to sneak his pup into the bunkhouse before, Lennies suspicious behaviour hints to George that he is trying to do it again. After George scalds Lennie for his attempt to sneak the pup in again, Lennie lies on the bed and slaps the bib of his dungarees, flattening it, and finishing the joke. An amusing practical joke obviously thought up purely by Lennie showing he does have an intelligent and a funny side. John Steinbecks Of Mice And Men expresses George and Lennies relationship brilliantly just like a marriage, not in a sexual manner but in a mutual loving relationship. This occurs throughout the novel.(then examples) Curley has a very poor attitude in that he believes beating up people that are bigger than himself would make him a hero, however if the bigger person beat him up people would call the bigger person a bully and be sympathetic towards Curley. This backfires horrendously one day when seeing that Lennie has a childs mind he tries to pick a fight on him only to find that Lennys reaction left him with a badly broken hand. Due to this event, Curley then bares a grudge on Lenny throughout the play and the death of Curleys wife fits in nicely as it gives Curley an excuse to go after Lenny. Steinbeck does this cleverly so that there is already bad blood between Lennie and Curley before the death of Curleys wife. More than anything, Curley has his wife as a trophy wife. At no point in the book does he show any sort of love or affection toward her. Steinbeck does this so when his wife is found dead he isnt bothered about mourning hes focused on getting Lennie. eorge had told him not to speak, so he didnt answer. Curley really got angry. George answered for him and he answered, An you wont let the big guy talk, is that it? He wants to be big and tall. He picks fights with anybody that is larger, in a way superior to him. He only has respect for Slim; we know this because he listened to Slim. I think you got your han caught in a machine. He knows what really happened. He didnt want to get laughed at either, so he listened and obeyed Slims instruction. But you jus tell an try to get this guy canned and well tell ever body, an then will you get the laugh. Curley agreed to this statement, otherwise he will be laughed at for starting the fight and then losing it. Even though Curleys hand was totally ruined, and Lennie got a couple of bruises and cuts nobody got in any more trouble. When his wife was killed he was really mad. Not mad for losing a loved one. He was mad at Lennie for killing her, and instead of staying with his wife, he hurried off to find Lennie and to kill him. We notice that although Curley was very protective over his wife, he didnt show any interest in her, and showed no signs of love. Nobody liked Curley, not even his wife. Curleys wife was an outcast, because she is the only female on the ranch and wore a lot of red.

SWOT Analysis of Dominos Pizza in India

SWOT Analysis of Dominos Pizza in India The case described below is about Dominos Pizza and its position in the market by analyzing it through different framework of analysis like the SWOT and the PORTERS FIVE FORCES. Dominos is one of the leading pizza makers all over the world and is acquiring a very good position in the market but is facing a very tough competition from its main competitor pizza hut which is better than it in a no of things due to which it captures a major share of market. Using the low price strategy it is growing in the market and expanding its business all over the world but still it has to work on a no of things in order to come up to the expectation of the customers. CONTENTS INTRODUCTION: Dominos Pizza currently operates in more than 60 countries across the globe. It owns a well-knitted network of both company owned as well as franchise stores worldwide. It is one of the leading and most popular pizza delivery companies in the USA. The 8773 global outlets are spread across all the USAs states and the 60 countries of the world. Currently about 10,500 people are employed at the Dominos pizza. Dominos Pizza India Ltd. was incorporated in March 1995 as the master franchisee for India and Nepal, of Dominos Pizza International Inc., of USA. Moreover, the company holds the master franchisee rights for Sri Lanka and Bangladesh through its wholly owned subsidiary. Mr.Shyam S. Bhartia and Mr. Hari S. Bhartia of the Jubilant Organosys Group were the promoters of the company. (Kaul, n.d.) Since inception, Dominos Pizza India Ltd. has proceeded to become one of the largest and fastest growing international food chains in South Asia. The first Dominos Pizza store in India opened in January 1996, at New Delhi. Today, Dominos Pizza India has grown into a countrywide network around 250 outlets in 49 cities and is the leader in the fast food delivery segment. Ever since it was established, Dominos Pizza India has maintained its position of market leadership with its constant product innovation and maintenance of stringent service standards. In the year 1973, dominos began a guarantee scheme that its pizzas would be delivered in 30 minutes or less of ordering failing which the customer would receive the pizza free. So it has established a reputation for being a home delivery specialist capable of delivering its pizzas within 30 minutes to its community of loyal customers from its entire chain of stores around the country. Customers can order their pizzas by calling the countrywide Happiness Hotline 1800-111-123 and 44448888 which is valid only for NCR, Delhi, Mumbai and Bangalore. (Patel, 2010) WHY DOMINOS PIZZA? Dominos mission is focused on Exceptional people on a mission to be the best pizza delivery company in the world!Dominos is committed to bringing fun and excitement to the lives of our customers by delivering delicious pizzas to their doorstep in 30 minutes or less, and all its strategies are aimed at fulfilling this commitment towards its large and ever-growing customer base. Dominos constantly strives to develop products that suit the tastes of its customers, thereby bringing out the Wow effect (the feel good factor). Dominos believes strongly in the strategy of Think local and act regional. Dominos Pizzas topped with cheese and happiness, Dominos is committed to put an extra smile on its customers faces with this mission. (Anon., 2010) 30 MINUTES AND DOORBELL! The first thing that comes to your mind after hearing HUNGRY KYA! (Are you hungry.?) Is of course Dominos? Dominos managed to become the PIZZAS KING of South Asia. Heres how an ordered pizza covers the journey from shop to our home, while chomping our favorite pizza, we never thought how it always got home within 30 minutes of placing the order on phone? And how time could never beat the friendly delivery boy even by a minute, crushing our free pizza dream? Well, heres why. They do scientific survey of city traffic to ensure delivery of our pizza within 30 minutes. Revealing how they are able to ensure delivery within half an hour? they prepare master plan to reach the destination within time. They send out their senior managers on bikes and check high traffic hours and calculate the actual time of delivery, all their employees are duly trained to deliver pizza safely. And snags? Even changes in traffic scenario, like construction of bridges and closing of passengers are taken into account and the schedule is changed accordingly. they are able to deliver pizza within 30 minutes in 99 percent cases, else is give free to the customer. Heres another surprise: A few people know that they do not allow an employee to drive the bike at the speed of more than 40 km/ph. Their safety is paramount to them, (Kaul, n.d.) That is why they call them Safe Delivery Persons (SDP). Informing that they have 3,000 bikes on the Indian roads for delivering pizza, Slogan before leaving for delivery: You have to drive safe. I also find out that soon every bike will have a speed control meter to further check SDP. LITERATURE REVIEW: MODELS: To find out the market position of Dominos Pizza we should know about the models like SWOT, PESTEL.PORTERS FIVE FORCES which we can apply: SWOT ANALYSIS: SWOT Analysis is a strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats inside a company, project, or a business venture. It involves identifying the internal and external factors that are favorable/ unfavorable for business to succeed. So it is four factors analysis. PESTEL ANALYSIS: It is to analyze the broad macro-environment of organizations in terms of these factors: Political Economic Social Technological Environmental and Legal PORTERS FIVE FORCES ANALYSIS: It is to define the attractiveness of industries and sectors for investment and to identify their potential for change. SWOT ANALYSIS STRENGTH: Dominos have strong service facilities like 30 mins NAHI TO FREE (otherwise FREE): dominos were the first to start the trend of 30 minutes otherwise free that means they will deliver your order within 30 minutes otherwise they will give you for free and they are very honest with this concept as they do what they say but they never let their employees to drive the bike so fast in order to reach before 30 minutes and all the employees have to follow this rule strictly and they reach any place before 30 minutes. So it has good door step services within half an hour. Low price menu: In India Dominos is trying to attract the middle class and lower middle class people who are interested to spend their money on pizza but in low price. Those people are eager to go for an outing in any festival and want cheap and best family restaurant. Dominos would be most preferable. They do not need high class ambiences or amusement in the shop so the establishment cost is low for the dealers and the price of pizza is very reasonable for the customers. Variety of Pizzas: Dominos Pizza has a lot of varieties like vegetarian and non-vegetarian. In vegetarian lots of pizzas are available as well as non-vegetarian too. (Adam, 2010) Quality of Pizzas: the quality of Dominos Pizza is also very good. The taste of all the pizzas are very yummy. More outlets- Even in smaller towns: dominos have its outlets even in the smaller towns its popularity and pizzas are not limited to big cities but small cities also due to which people know it more whether from a metro city or from small city. Quick service at outlets: the service at the outlets of dominos is very fast and customers dont have to wait for long for their order which makes the brand even better because low price along with good service as a very rare combination. Excellent offers: The Dominos pizza franchise constantly keeps on inventing ways through which it can make a greater impact on the fast food market. That is how the fast food franchise came up with Fun meal is four offers. Through this method, the pizza franchise is able to produce more variety in the food delivered to its customers at their door steps. Through its Fun meal for four pack the Dominos pizza India offers four pizzas at the rate of Rs. 180. This means charge of one pizza will be just Rs. 45. Dominos mainly offers are more attractive for the students and middle class people and they are the main customer which they targeted. Dominos also regularly introduces sell-in-schemes like promotional schemes for dealers, promotional coupon, festival offers etc. Sometimes they also give great discounts to the customers. (Prasso, 2007) They are strong presence in the market as a brand name: they have a very strong presence in the market and through its long presence in the market and continuous loyalty toward the customer providing them a great service at a cheaper rate it really have created a very good reputation and brand name. So it makes Dominos Pizza better than its competitors. WEAKNESS: Dominos just has delivery outlet but does not have an eating outlet, where the consumers could enjoy themselves. This has provided pizza hut with a competitive edge over Dominos. Dominos also do not have any fixed customer through they are one of the main competitors of the pizza hut. Pizza hut is also an internationally known chain of pizza outlet that entered the Indian market towards the end of the 20th century. Its target audience is basically the youth and the families who like socializing. They are initially targeting only the metropolitan cities as they have positioned themselves as an outlet for rejuvenating lost relationship and socializing as they have an excellence ambience to boost it. Thus pizza hut emphasizes more on the ambience, it provides rather than the product it offer. As far as the price is concerned, pizza hut products start at around Rs 160. It is priced much higher than dominos pizzas but they justify it on the basis of the service and the ambience they provide their customer at the outlet. Pizza Huts marketing strategy is basically aimed to make the consumer feel very important. It actually wants the consumer to believe that Pizza Hut is the ultimate outlet for celebrating anything and everything. It has created an ambience to ensure that customers start finding excuse to the outlet. Dominos has a major threat from Pizza Hut in this aspect. With the increasing number of professionals and increased exposure to western style of eating outdoors frequently, Pizza Hut may quickly score over Dominos. In addition the great interiors, the music and the overall service at the pizza hut outlets create an atmosphere which tempts you to visit the place again. So Dominos have to do something to overcome this problem. Leaving aside the local restaurant and a few local brands like Smokin Joes gracias etc, Dominos mainly faces competition between two players Pizza Hut and Smokin Joes. (Jones, 2008) They dont have dine-in facility: they dont have the dine in facility in their outlets that gives its competitors advantage over it and because its main competitor pizza hut have this facility and dominos is facing the main competition from pizza hut. Outlets lack space: the outlets lack space which creates the problem of limited sitting space for customers and sometimes customers have to wait for the seats to be vacant for them. Ambience not up to expectations: it is not so successful in creating an environment which reflects its brand and reputation as dominos being a brand should come up with a different idea which influences the customer. No option for birthday parties and corporate lunches: instead of being such a big brand in the fast food industry dominos lack the facility of birthday parties or meetings which is a very big weakness as its competitor pizza hut is very good at all these things. (Shreshtha, 2010) OPPORTUNITIES: New restaurant at busy places: it should open its new restaurants at busy and crowded places where it can attract more customers. Capturing the new customer through low price menu: it offers a low price menu which is an advantage to it and it should take the proper benefit out of it growing fast food market-scope for expansion: fast food market is growing very fast along with the time as the new generation all are very fond of fast food and pizza is on top of the list hence making it a great opportunity for the company to expand its business and make profit. Introduce more varieties: it should introduce more varieties of pizzas and add more food items along with the pizza. Bigger outlets: it should increase the size of its outlets as its outlets all being smaller than the competitors hence giving less space for customers to sit and enjoy the meal. Take away counters: it should include take away counters to its outlets so that people feel more comfortable and easy to bring back. (Boyer, 2007) THREATS: From their competitors: it is facing a very tough competition from the existing competitor pizza hut as pizza hut have some of the better facilities with it is regarded better than dominos and hence really affects the market of it distributing the consumers. Pizza hut main competitive advantage over dominos is dine-in facility: the main competitor pizza hut has a unique dine in facility that makes it different and much better than dominos. Emergence of Papa Johns Worlds Pizza makers: new entrants entering the market are coming as a big threat for dominos as it is facing a hyper competition situation from pizza hut and it this scenario a new entrant can make the situation worse and make it loose market. Better quality and variety of competitors: dominos being a low price pizza seller than its competitors that gives it an advantage but at the same time the difference in quality can be seen and that makes the difference. No take away counters for pizzas: doesnt have any take away counters which in turn harms its own market and the consumers coming to it. (Jones, 2008) PORTERS FIVE FORCES ANALYSIS: Analyzing the above using the five forces framework we can see that in the above discussion it is stated clearly that the threats of new entrants is quite high and a no of new competitors are entering into the market like the papa johns and the pizza being an all time favorite of humans everyone knows that its profitable to invest in it and hence can enter in the market with high hopes. We can also see that it is in a hyper competitive situation with its existing competitor pizza hut. And Smokin Joes also giving a tough time to it hence making the situation even difficult due to which we can say that the threat of rivalry within the industry is too high. We also know that pizza being an all time favorite for people its very normal that instead of going to dominos pizza they can switch to any nearby confectionary or bakery in order to enjoy pizza and hence can harm the business of dominos because a lot of time people prefer not to order and wait for the delivery to come or waste so much of time going there and prefer to go and buy the cheaper pizza from the nearby confectionary or shop which taste same or sometimes better. Hence we can see that Dominos faces threat of substitute products and can be affected from it not so highly but still will have medium affects. RECOMMENDATION: The dining conditions have to be changed drastically if Dominos have to target the Premium segment of customers. They are way behind Pizza Hut in the dining experience. Some of the Dominos Restaurants lack even basic amenities. Due to this a condition can occur where customers judge the quality and taste of the Pizza with respect to the restaurant environment and ambience. Thus to have a greater market share and tap premium segment of the market, Dominos can provide good quality restaurants. There should also be provision for music, TVs, kids zone etc in the restaurant. By doing this they can even charge a little bit more on the food items. CONCLUSION: This assignment is based on Indian pizza market. Now in global market where they are stand in recent scenario. The main objective is increasing the number of customer base of Dominos Pizzas. This also has talked about the entry of various giants in Indian pizza industry. It has touched various aspect of pizza industry such as product line, comparison, strategy, competition, etc Dominos pizza industry is purely based on home delivery service industry. Dominos is the current market leader in India, but may soon face very tough competition from both McDonald and pizza hut. So to improve their brand image and consolidate their position in the market, they need to take up some innovative approach very soon. Special area of dominos is home delivery 30 mins concept, using this punch line they grow their business in various segment like opening dine-in facility, all over the India. , Also starting the new restaurant with new innovative products as well as opening the new segment for Dominos pizza.

UPS Delivers the Goods :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  When Jordan Colletta joined UPS in 1975, fresh out of school and newly married, he wasn’t thinking about building a career. He just wanted some security. Now not only is he still a faithful UPS employee, but the former tracking clerk has come a long way—he’s vice president of the shipper’s e-commerce sales team. His advancement in the company was steady, the result of careful planning though UPS’s career-development program. By putting resources into such programs and helping reps set goals and develop skills, businesses can allow employees to grow within their organizations and reduce turnover rates in the process, as UPS has found: Its turnover rate among full time managers in 4 percent.   Ã‚  Ã‚  Ã‚  Ã‚  Developing salespeople starts with a clear mission. At UPS, employees meet annually with managers to identify their strengths and decide what skills they need for a new job within the company. â€Å" We lay the foundation for future development and map out immediate, midterm, and future goals,† Colletta says. â€Å" When I was a tracing clerk, I told my supervisor that my goal was to became a district sales manager. I then became a driver, then a salesperson, and in 1986 I reached my goal.†   Ã‚  Ã‚  Ã‚  Ã‚  Career development entails implementing training programs and Internet career centers that can help companies grow their staffs. Employees take courses in order to acquire the pedigree that will make them candidates for management positions. But learning isn’t just in the classroom. Mentoring programs in which managers coach lower-level employees are also valuable. â€Å"Mentors are especially important,† Colletta says. â€Å"They help you understand the opportunities that are out there. They helped me see what I couldn’t because I couldn’t look that far ahead yet.†   Ã‚  Ã‚  Ã‚  Ã‚  Progress must be routinely monitored. Employee reviews and 360-degree reports are good ways to track improvement. So is a manager’s involvement. â€Å"Have an open door policy to keep the communication lines open,† he says. UPS Delivers the Goods :: essays research papers   Ã‚  Ã‚  Ã‚  Ã‚  When Jordan Colletta joined UPS in 1975, fresh out of school and newly married, he wasn’t thinking about building a career. He just wanted some security. Now not only is he still a faithful UPS employee, but the former tracking clerk has come a long way—he’s vice president of the shipper’s e-commerce sales team. His advancement in the company was steady, the result of careful planning though UPS’s career-development program. By putting resources into such programs and helping reps set goals and develop skills, businesses can allow employees to grow within their organizations and reduce turnover rates in the process, as UPS has found: Its turnover rate among full time managers in 4 percent.   Ã‚  Ã‚  Ã‚  Ã‚  Developing salespeople starts with a clear mission. At UPS, employees meet annually with managers to identify their strengths and decide what skills they need for a new job within the company. â€Å" We lay the foundation for future development and map out immediate, midterm, and future goals,† Colletta says. â€Å" When I was a tracing clerk, I told my supervisor that my goal was to became a district sales manager. I then became a driver, then a salesperson, and in 1986 I reached my goal.†   Ã‚  Ã‚  Ã‚  Ã‚  Career development entails implementing training programs and Internet career centers that can help companies grow their staffs. Employees take courses in order to acquire the pedigree that will make them candidates for management positions. But learning isn’t just in the classroom. Mentoring programs in which managers coach lower-level employees are also valuable. â€Å"Mentors are especially important,† Colletta says. â€Å"They help you understand the opportunities that are out there. They helped me see what I couldn’t because I couldn’t look that far ahead yet.†   Ã‚  Ã‚  Ã‚  Ã‚  Progress must be routinely monitored. Employee reviews and 360-degree reports are good ways to track improvement. So is a manager’s involvement. â€Å"Have an open door policy to keep the communication lines open,† he says.

Chinatown Essay example -- China Culture Cultural Essays

Chinatown A bus pulls up to its stop on College Boulevard and passengers stream out. Cars are flowing steadily through the streets as I stand perfectly still on the street corner in an attempt to greedily absorb the smells, sights, and sounds. The green hand shaped light appears and I proceed to cross the street with an increasing sense of discovery. There were signs everywhere; mostly in Chinese characters. Some of the signs in English read: Dim Sum Lunch $3.50, English Books about Chinese Herbs, China Kung Fu Acupuncture Treatment Center and Chinatown 2002. Looking at people walking along the sidewalks, the restaurants, bakeries, auto-repair shops and bookstores, I get the distinct impression that this is a place of great importance in almost every imaginable context. What saddens me is that I also understand how ill equipped I am to understand the magnitude of its import. In an effort to gain a rudimentary understanding of what Chinatown represents from a cultural, social, political and historical context, we will examine the historical background of the area, basic geographical data, contemporary situation and a few of the major issues facing this community. Chinatown first began in an area know as Sonoratown, where the notorious street Callae de los Negros (, named for the dark deeds committed there and the individuals who committed them,) was located. By 1870, it is estimated that about 200 Chinese laborers, servants, road-builders, and small shopkeepers shared the block long area located near the plaza in El Pueblo with gamblers, drifters, and outlaws. (Rasmussen: 4). Despite their important contributions to the Southern California economy, Chinese communities were faced with anti-Chinese legislation a... ...nd rich cultural tradition. Bibliography â€Å"Chinese Americans in Los Angeles." Retrieved Oct. 6 2002. http://www.camlas.org/history.htm. Hamilton, Densise. â€Å"Immigration and Molestation Service: How the INS mistreats Refugees.† Los Angeles Times. 14 March 2002. â€Å"Map of Chinatown in Downtown Los Angeles.† Retreived Oct. 6 2002. http://www.csun.edu/~hbgeg069/LA/chinatown.html. Marquez, Sandra. â€Å"California immigrants thrive where little English is spoken.† The Associated Press & Local Wire. 30 August 2002. State and Regional. Parrillo, Vincent. Strangers to These Shores. Massachusetts: Allyn & Bacon, 2000. Rasmussen, Cecilia. â€Å"Violence, Bias Mark Chinatown’s Evolution.† Los Angeles Times. 25 November 2001, Home ed.: Page 4. Yu, George. â€Å"Open Air-Shelter Would Hurt Chinatown.† Los Angeles Times. 27 November 2001, Home ed.: Page 10. Chinatown Essay example -- China Culture Cultural Essays Chinatown A bus pulls up to its stop on College Boulevard and passengers stream out. Cars are flowing steadily through the streets as I stand perfectly still on the street corner in an attempt to greedily absorb the smells, sights, and sounds. The green hand shaped light appears and I proceed to cross the street with an increasing sense of discovery. There were signs everywhere; mostly in Chinese characters. Some of the signs in English read: Dim Sum Lunch $3.50, English Books about Chinese Herbs, China Kung Fu Acupuncture Treatment Center and Chinatown 2002. Looking at people walking along the sidewalks, the restaurants, bakeries, auto-repair shops and bookstores, I get the distinct impression that this is a place of great importance in almost every imaginable context. What saddens me is that I also understand how ill equipped I am to understand the magnitude of its import. In an effort to gain a rudimentary understanding of what Chinatown represents from a cultural, social, political and historical context, we will examine the historical background of the area, basic geographical data, contemporary situation and a few of the major issues facing this community. Chinatown first began in an area know as Sonoratown, where the notorious street Callae de los Negros (, named for the dark deeds committed there and the individuals who committed them,) was located. By 1870, it is estimated that about 200 Chinese laborers, servants, road-builders, and small shopkeepers shared the block long area located near the plaza in El Pueblo with gamblers, drifters, and outlaws. (Rasmussen: 4). Despite their important contributions to the Southern California economy, Chinese communities were faced with anti-Chinese legislation a... ...nd rich cultural tradition. Bibliography â€Å"Chinese Americans in Los Angeles." Retrieved Oct. 6 2002. http://www.camlas.org/history.htm. Hamilton, Densise. â€Å"Immigration and Molestation Service: How the INS mistreats Refugees.† Los Angeles Times. 14 March 2002. â€Å"Map of Chinatown in Downtown Los Angeles.† Retreived Oct. 6 2002. http://www.csun.edu/~hbgeg069/LA/chinatown.html. Marquez, Sandra. â€Å"California immigrants thrive where little English is spoken.† The Associated Press & Local Wire. 30 August 2002. State and Regional. Parrillo, Vincent. Strangers to These Shores. Massachusetts: Allyn & Bacon, 2000. Rasmussen, Cecilia. â€Å"Violence, Bias Mark Chinatown’s Evolution.† Los Angeles Times. 25 November 2001, Home ed.: Page 4. Yu, George. â€Å"Open Air-Shelter Would Hurt Chinatown.† Los Angeles Times. 27 November 2001, Home ed.: Page 10.